Sam Adams to Launch Champagne Beer Worthy of a Toast
Tuesday, November 9th, 2010 by HannahInfinium, a limited-release champagne style brew, created as a collaboration between Boston Beer Co. and Weihenstephan Brewery, the oldest brewery in existence, launches this month.

It will be sold in 750ml corked bottles with foil-covered tops, like one would see with champagne. It’s described by Jim Koch, founder of Boston Beer Co., as "a beer that sits in between a champagne, a good dessert wine and a Sam Adams Noble Pils, which is a hoppy, aromatic pilsner."
Koch hopes that Infinium will help to change perceptions about beer being of lower class than wine. As he noted in an interview, "Beer has all the same dignity and nobility that wine has, it just hasn’t been accorded the same level of respect — frankly because brewers haven’t treated it respectfully."
Cheers to Boston Beer and Weihenstephan for the collaboration of a brew that’s worthy of our New Year’s toast.
[source: Reuters]
TAGS [ BOSTON BEER CO | SAM ADAMS | WEIHENSTEPHAN | INFINIUM | CHAMPAGNE BEER ]





November 10th, 2010 at 1:43 pm
Don’t argue enoy! Its for everybody