Archive for the ‘Rants and Raves’ Category

62-Year-Old Bottle of Lowenbrau Expected to Fetch Up to $8K

Wednesday, November 11th, 2009

Hindenburg Wreckage Lowenbrau Bottle of BeerA bottle of beer found in the wreckage of the Hindenburg explosion in 1937 is expected to be auctioned off for $4000 - $8000 this weekend, which would make it the highest priced bottle of beer to date, according to abcnews.com.

The heavily singed bottle of Lowenbrau has only lost about 20% of its savory contents through evaporation, but as auctioneer Andrew Aldridge put it, "you wouldn’t like to drink it, let me put it that way. It would taste putrid."

For collectors of Hindenburg memorabilia though, I doubt drinking the scorched Lowenbrau would even be a thought.

TAGS [ HINDENBURG | LOWENBRAU | BEER AUCTION ]

Bourbon vs Whiskey: What Makes it Bourbon, Anyway?

Wednesday, November 4th, 2009

Any regular readers know that, besides being a Guinness lover, my liquor of choice is almost always whiskey. And although I love a great number of whiskeys out there, including Canadian and Irish, my true favorites are the bourbons. (Yes Maker’s Mark, you’ll always hold a spot in my heart, and in my Manhattan, perfect, on the rocks).

The question is though, what makes a straight bourbon whiskey? How is bourbon different from other whiskeys? Dave shot me a link to William Litton’s article today, which did a rather good job of explaining key factors.

As Mr. Litton explains, bourbon is a corn whiskey that is aged in charred white oak barrels. This aging process, in these specific barrels, is what gives bourbon its distinctive coloring and tasty notes of honey, spice and floral, earthy complexity. There is however, a bit more to it than that.

In order to be labeled as an official straight bourbon whiskey, according to US federal law (it’s that big) whiskey needs to meet all of the following requirements:

  • It must be distilled within the United States
  • It must be made of grain mixture that is at least 51% corn
  • It cannot be altered in any artificial way; no coloring, flavoring or special filtering allowed
  • It must be aged for at least two years in new, charred white oak barrels
  • It must be distilled to no higher than 165 proof, and introduced into the barrel at no higher than 125 proof

Bourbon brands’ tastes are as varied as their names, from sweet to fiery and everything in between. My favorite, Maker’s Mark, tends to be on the sweeter side but still with enough fire to know you’re drinking bourbon. Basil Hayden’s is a bourbon that I liken more to candy than any other. If you’re looking for pure heat and the classic whiskey-face, try Knob Creek—it may be the tastiest fire water you’ve ever thrown back.

Looking for a classic bourbon cocktail recipe? The Manhattan or Old Fashioned always do me well, but here’s something we haven’t posted yet… the Kentucky B & B.

Kentucky B & B
2 oz bourbon
½ oz Benedictine

Pour bourbon and Benedictine into a snifter and stir. Drink and repeat.

TAGS [ BOURBON | WHISKEY | BOURBON WHISKEY | KENTUCKY B & B | KENTUCKY BOURBONS | COCKTAIL RECIPES ]

New Budweiser Ad: Let’s Go Buffalo!

Tuesday, November 3rd, 2009

You’ve got to love Bud ads… especially when they’re touting the Buffalo Bills (who practically invented the no-huddle offense). Enjoy!

TAGS [ BEER ADS | BUDWEISER AD | BUD ADS | BUFFALO BILLS BUDWEISER AD ]

From Our Warehouse to Your Computer Screen – How New KegWorks Products End Up Online

Monday, November 2nd, 2009

We’re constantly adding exciting new products to our website. Whether it’s draft beer equipment, an incredible cocktail mixer or some kind of crazy t-shirt, there’s a whole process that happens behind the scenes. Before an item can achieve KegWorks.com website status it’s carefully selected, tested out, photographed, described and reviewed for quality.

GergTake this stainless steel straw for example. As a Marketing team, we’re smart enough to know that we can’t make it anything other than a straw – but we try damn hard to give you an honest and accurate idea of what kind of straw it is. As it turns out, this one is pretty awesome.

This is Greg (known on the blog as "Gerg"). Greg is key player when it comes to getting products on the site. One of his many duties is to take product photos, so you know exactly what you’re buying. It’s not as simple as pointing the camera at a straw and snapping a photo though - this guy has talent! In order to capture the real essence of the stainless steel straws, he made delicious milkshakes and root beer floats and recruited some fellow KegWorkers to partake in the shoot.

Stainless Steel Straws Photo Shoot

This photo shows Greg working his photographic magic. To the right you see Pete, one of the purchasing guys, our resident draft system expert and the official KegWorks model. Look around long enough and you’ll see his charming good looks all over the website!

LizThe head of hair you see on the left is yours truly (known on the blog as "Liz") and I am the KegWorks copywriter. It’s my job to explain the straws in great detail and answer any questions that you might have in the product description.

Don’t worry- I am very qualified to write about these straws, as I drank an entire float through one right before I sat down to do tell you about them. I can honestly say that it’s not an ordinary straw. The stainless steel takes whatever you’re drinking and makes it a whole new kind of cold. When you’re dealing with frozen drinks, it’s quite an improvement. As strange as it sounds, there’s something to say about the mouth feel of the steel as well. It’s an entirely different way of drinking.

After the pictures and the description are all set, we load all of that information into the back-end of the site, have it reviewed for accuracy and then set it live so you can find it on our What’s New page.

There you have it folks, a stainless steel straw’s journey from KegWorks to you.

TAGS [ KEGWORKS | PRODUCTS | STAINLESS STEEL STRAWS | REUSABLE STRAWS | METAL STRAWS ]

10 Good Reads for Beer Lovers and Cocktail Gurus

Friday, October 30th, 2009

Looking for something fantastic to peruse when you’re not scouring the KegWorks blog? We’ve got a few suggestions! There’s a ton of beer and drink related publications out there and we’re qualified to tell you what’s best, as we’ve tried most of them. Below you’ll find our top 10 list of magazines that have earned and retained KegWorks readership.

What We’re Subscribed To:

Imbibe
Covers the "Liquid Culture." Well-crafted articles about beer, wine, spirits, coffee, tea and pretty much anything you can drink.

Current subscription rates:
1 year (6 issues) - $20.00
2 years (12 issues) - $32.00

Beer Advocate
The bible for true beer geeks! Their website is a treasure trove of honest, well-written beer reviews and ratings.They also run some of the best beer festivals several times a year.

Current subscription rate:
1 year (12 issues) - $29.99

Spirit Journal
Paul Pacult’s independent guide to spirits, beers and wine. Paul’s quarterly journal offers straight forward, no nonsense reviews. His palate and nose should be insured! If he doesn’t like something he has no problem telling it like is. Subscription is pricey but well worth it.

Current subscription rate:
1 year (4 issues) - $55.00

Taps
Canada’s Beer Magazine! Great photos on nice, high glossy paper. Covers the fast growing Canadian craft brew scene.

Current subscription rate:
Check their website.

Class Magazine
Simon Diffords incredible new magazine from the UK. Heavy stock paper with amazing photography. The current issue, which is devoted to Gin is over 188 pages! Enjoy reviews of spirits, bars, places and the people who make it all happen.

Current subscription rate:
1 year (6 issues) -
UK £19.50
Europe £36.75
Rest of world £44.75

Bar Business Magazine
If you own a bar or hope to one day, this is your publication! Has great articles on how to improve the bottom line.

Current subscription rate:
Free to qualified bar owners. Check their website for details.

Cheers
A great beverage business magazine for restaurants and bars. They also hold a highly attended beverage conference.

Current subscription rate:
Free to qualified subscribers within the United States. Check website for details.

Beer
This quarterly UK magazine is put out by CAMRA (Campaign For Real Ale). If you don’t know what that is, check out their website and get schooled! Every beer lover who has been to the UK or wishes to someday should be a CAMRA member.

Current subscription rate:
Comes with CAMRA membership.

Brewing News
Brewing News is actually 7 different newspapers. Each covers a different geographical US region and parts of Canada. The papers are free at all better beer bars and retail outlets. Mail subscriptions are also available. The nice thing about Brewing News is that each geographical publication is completely different. They are the pulse of what’s happening at craft breweries and beer bars.

Current subscription rate:
Get all 7 publications delivered to your door for only $87.00 per year.
Your local publication is available free at better beer bars and retail outlets.

American Brewer Magazine
From the same folks that bring you Brewing News. This publication is geared towards people and brewers in the craft brewing industry.

Current subscription rate:
1 year (4 issues) - $50.00

There you have ‘em! Start a fire (preferably one contained in a fireplace), pour a glass of your favorite libation and get cozy - you’ve got some reading to do! Think there’s something we missed? Let us know and we’ll check it out!

TAGS [ BEER MAGAZINES | COCKTAIL MAGAZINES | BAR MAGAZINES ]

Stout Misconceptions

Wednesday, October 28th, 2009

Dave just sent me a link to this article in The New York Times by Eric Asimov, and the introductory paragraph really grabbed my attention:

"People get stuck on the word stout. It confuses, the way it connotes size and fleshiness. And the color, too — inky, impenetrable black — suggests mass and power. As a result, many people think stout is a formidable blockbuster of an ale, heavy and alcoholic, just the way they assume darker roasts of coffee have more caffeine than lighter roasts. Nothing could be further from the truth."

As the manager of a local coffee shop during my college years, and a woman who loves all stout brews, including my favorite go-to beer Guinness, I know these misconceptions well… and I thank Mr. Asimov for trying to set the masses straight.

Damn, now I need to pick up more Guinness. Thanks, Dave :)

TAGS [ STOUT BEER | GUINNESS | DARK COFFEE | STOUTS ]

No Oil Cans, Please

Wednesday, October 28th, 2009

The disturbing mind behind one of the creepiest websites around is at it again. John of pumpkinrot.com (whom I’ve previously mentioned here) has conjured yet another horrific image sure to bristle the hair on the back of your neck this Halloween.

A truly inspired work, this year’s horrific piece called, Tin Man (which clearly is not the same one mentioned in a certain story about a little girl, a dog, a scarecrow, and a lion) is a work of grisly malevolence suspended in time and is accompanied by a brief narrative that is certain to shake even the darkest imagination this time of the year.

Visitors should be warned NOT to oil "Tin Man" or suffer the consequences.

Pumpkinrot Tin Man

Thank you, John!

TAGS [ PUMPKINROT | HALLOWEEN ]